Recently, Maru Blue completed a survey on behalf of Mednow, asking over 2,500 Canadians about how they use the pharmacy today. While nearly half of Canadians are open to the idea of a Canadian virtual pharmacy, fewer than 2% are actively using a virtual pharmacy today. 

The logical question is why? The fact that Canadians haven’t had much chance to experience virtual pharmacy might have something to do with it. As an industry, Canadian pharmacy is slow to adopt new technologies. Meanwhile though, half of Canadians are looking for a way to fill prescriptions and speak to a pharmacist without physically running to the pharmacy.

For the other half of Canadians who aren’t ready for virtual pharmacy, we get it. These are vital prescription medications... not the kind of thing anyone should leave to chance. We sure don't. It’s on virtual pharmacies like Mednow to make it clear to Canadians that virtual pharmacy is at least as trustworthy and reliable as the brick-and-mortar pharmacies 98% of Canadians run to to get pharmacist advice and their prescription refills. 

Ironically, while 98% of Canadians see their pharmacist in person, 45% said they had “no relationship” with their pharmacist. Only 18% said their pharmacist was aware of their medical conditions. Fewer than half of respondents described their experience of filling prescriptions at their pharmacy as convenient or reliable 

Mednow is out to change that. With Mednow, patients get access to a caring pharmacist with the expertise and tools to help. Ironically, by taking the pharmacist/patient relationship virtual, we’re making it more personal. Try Mednow and see for yourself. 

Chat with a Mednow pharmacist in the Mednow app (Apple | Android | web browser) or by calling 1-855-MEDNOW-1.

Check out some virtual Canadian pharmacy insights which we’ve pulled together into this info-packed and beautiful (if we do say so ourselves) infographic. 

These are some of the findings of a survey sponsored by Mednow and undertaken by Maru Public Opinion from February 26 and March 14, 2022, of 2,564 randomly selected Canadian adults aged 25 or older who are Maru Voice Canada online panelists. For comparison purposes, a probability sample of this size has an estimated margin of error (which measures sampling variability) of +/- 1.9%, 19 times out of 20. The detailed tables can be found at Canadian Public Opinion Polls | Maru Group